赢在中国：如何在中国的新硅谷中掘金？（英文）

我们都知道，创新是现代社会发展的源泉。我们也知道，建立一个吸引、培养和推动创新公司的环境甚至更加重要，因为这样的环境能让初创公司更容易取得成功，从而推出更多创新产品和服务。 从目前来看，这类环境中最为成功、已经形成良性发展态势的，是美国的硅谷。有许多国家试图模仿，但大多都遭遇了失败。中国也是尝试着之一，但目前仍未取得成功。 怎样才能打造美国硅谷那样的环境？创业者又将就此做出什么改变？许多作品都试图就这一问题展开论述，但它们都未能提炼出本质内容，因为硅谷之中暗含奥秘，表面的模仿难以成功。 在本书中，全球著名作家、拥有丰富管理经验的普林斯博士将为这一问题提供全新的分析视角。书中提供了真正的实践途径和其他书中从未有过的建议。通过本书，读者们能掌握一系列切实可行的操作手法，打造自己的企业，最终建成具有中国特色的真正硅谷。

泰德·普林斯博士是佩斯领导力研究院（PerthLeadership Institute）的CEO和创始人，是全球公认的领导力和财务绩效方面的专家，在学术和专业刊物上发表了大量关于领导力、管理学、人力资源、企业战略和技术方面的文章。普林斯博士经常被邀请在企业高级主管专业会议上讲演。在建立佩斯领导力研究院之前，普林斯博士在软件和技术行业有着20多年上市公司和私人公司CEO的丰富从业经验，并具有丰富的企业并购经验。 当前，普林斯博士的主要工作是开展领导力方面的培训项目，内容主要集中在领导人的财务能力、行为金融学和高级主管的商业智慧方面。他还为世界上一些最大公司的高管和CEO提供领导力和商业智慧训练，并担任佛罗里达大学沃灵顿商学院（Warrington Graduate School of Business）的客座讲师，讲授创业学课程，并作为上海财经大学的客座教授讲授财务领导学。 普林斯博士拥有新南威尔士大学语言和政治学的一等荣誉学士学位，以及莫纳什大学政治学博士学位。

How Founders Can Bring Success to the NewSilicon Valley in China 1
INTRODUCTION 3
Chapter 1 Why do Silicon Valleys Succeed – orFail 4
PART 1 LEVERAGINGHIGH-IMPACT FOUNDERS 13
Chapter 2 Founders are Different 14
Chapter 3 The Difference between American andChinese Founders and their Situations 19
Chapter 4 The Opportunities and theTemptations of the New Chinese Founder 26
Chapter 5 Pop-Up Careers and Pop-Up Founders 31
Chapter 6 Will the Founder’s PersonalityCreate Wealth For His Company 36
Chapter 7 Style versus Substance in NewFounders 41
Chapter 8 How Venture Capitalists JudgeFounders 46
Chapter 9 How Successful Are Startups bySenior Founders 50
Chapter 10 Is High Intelligence a Disadvantagein Being a Founder 55
Chapter 11 Founders should be Teachers Too 60
Chapter 12 Who Is Not Suitable to be a Founder 66
Chapter 13 TheFounder-Board Relationship is Critical to Silicon Valley Success 72
PART 2 BUILDINGTRANSFORMATIVE NEW COMPANIES 77
Chapter 14 Leaping Ahead of Shocking MarketChanges 78
Chapter 15 Building Agile Company Cultures toSustain Constructive Energy 84
Chapter 16 Choosing the Right Leadership Stylefor Explosive Growth 90
Chapter 17 But Will an MBA Make Me Manage MyStartup Better 96
Chapter 18 How to Fail Beautifully (When There’sNo other Choice) 102
PART 3 TURNING EMPLOYEES INTO ENTREPRENEURS 108
Chapter 19 Turning Employees intoHigh-Performance Owners 109
Chapter 20 The Success Secret of StartupLeadership – Business Acumen 114
Chapter 21 How to Make Startups More Innovative 119
Chapter 22 How to Find and Use the DifferentTypes of Innovators 125
Chapter 23 Emotional Intelligence Is Critical toHigh Startup Performance 132
Chapter 24 Excitement and Passion DrivesSuccessful Startups 138
Chapter 25 How to Reward Your Employees –Without Money 146
Chapter 26 Is Exercise the Secret to SiliconValley’s Success 152
PART 4 STRATEGIESFOR ATMOSPHERIC VALUATIONS 157
Chapter 27 How can Your Company Become a Unicorn 158
Chapter 28 Use the Buffett Method of ValuationTo Turbocharge Your Company’s Value 164
Chapter 29 Financingfor Your Startup – You Got to Tell a Story 171
Chapter 30 Finding the Best – or Any - BusinessModel for Your Company 178
Chapter 31 Killer Investor Relations Programsare Key to Killer Valuations 184
Chapter 32 Going Public is the Beginning, Notthe End 192
Chapter 33 Selling your Company for the BestPrice 199
Chapter 34 How to Prosper (or Just Survive) in aBear Market 206
PART 5 BUILDING THENEW CHINESE SILICON VALLEY 211
Chapter 35 Building a Unique Chinese SiliconValley Model – The Gaokao for Founders 212